If you're big on the inter-web, like I am, you know about the advertisements that are posted all over Facebook & Twitter about gaining new followers on Twitter and new likes on Facebook and so on and so forth. Youtube was another one of those offerings. Hackers would agitate the numbers, increasing them, giving the user fake likes and fake views to make their videos appear more popular than they really are.
Well, Youtube isn't having it. The online giant has completely wiped down the video counts on some of your favorite artists like Justin Bieber, Rihanna, Nicki Minaj, Leona Lewis, and a lot of others citing that some of the views were no legit. Within the past view hours, videos have lost a total of nearly two billion views. Check out the report below.
Universal, home of Rihanna, Nicki Minaj and Justin Bieber, lost a total of one billion views in the video site’s biggest ever crackdown on artificially inflated figures.Source: Daily Mail
Sony was second hardest hit, with the label behind such stars as Alicia Keys, Rita Ora and Labrinth losing more than 850million views in a single day.
The dramatic cuts came as YouTube conducted a crackdown on fake views, but music industry sources have blamed it on housekeeping related to the migration of their videos across different channels.
The unprecedented move left Universal with just five videos on the site - none of which were music - and Sony with just three.
'This was not a bug or a security breach. This was an enforcement of our view-count policy,' YouTube announced.
It marks a huge commercial blow to all the artists involved as YouTube is now the web's most important outlet for music videos .